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September 15, 2005
Welcome to Brand Perspectives
Welcome to Brand Perspectives. As we launch this blog we wonder: are we late to the party? Is blogging “so 2004”? According to Technorati, they’re indexing over 16 million blogs, with over a million “real” posts a day.
Yes, the first wave does appear to be cresting. But with over 100,000 new blogs being created each day, we’re guessing that blogging is here to stay. And with that, our entry seems to be not only reasonable, but timely.
Our goal with this blog is to discuss the things we think about every day in our professional roles as brand and marketing consultants. As it says on our website, MCorp. is a Strategic Brand and Marketing Consultancy. The contributors to Brand Perspectives are our partners, associates and friends.
Though we’ll do our best to avoid promoting ourselves, we’re sure that some of our expertise and points-of-view will make their way into this dialogue. After all, we’re marketers at heart. As the scorpion said to the frog “it’s my nature…” We’ll subtly provide more info on us as the Blog progresses.
In the meantime, we’re not sure where this is going to go. A lifetime of carefully crafting each thought, message and word long before they “see the light” is about to take a sharp turn down a road less traveled. We’re just hoping we don’t hit a tree. So if there’s anyone on board with us, we hope you enjoy the ride.
Posted by at 15.09.2005 09:09 | Permalink